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Heritage Guitar Inc: 6 month review of new ownership

25 Sep 2016

Posted by Polo in Heritage Guitars

So, it's almost been a full 6 months since new ownership took over at Heritage Guitars......How do you feel about how things are going with the company?


I'd personally score things at a: Strong C+


While the newly designed website, the initial factory clean up and the announcement of the H-157W stood out as a few of the highlights to have occurred, I've been a little disappointed to see that very little sustained marketing has taken place. It doesn't feel like they're trying to draw attention to themselves....at all.


I'm beginning to suspect that PlazaCorp is MUCH more focused on the overall renovations to the 225 complex then they are with taking the Heritage Guitar company to the next level.....and that's a bit worrisome to me.


So again I ask....How do YOU feel about how things are going with the new ownership?










  1,842 Views · 57 Replies ( Last reply by monabassanova )


The 'Lost' History of Heritage Guitars?

22 Oct 2016

Posted by Gitfiddler in Heritage Guitars

With the change in ownership of Heritage Guitars, there seems to be a desire to revitalize not only the brand, but also build on the history of the Parsons Street location.


Based solely on what I've read about the origins and 30+ year track record of Heritage, there does not seem to have been a lot of record keeping of all of the early accomplishments, innovations, models, limited editions, custom guitars, and more.  Those fortunate enough to have attended some of the Parsons Street Pilgrimage events were given tours of the hidden wood stash, never released guitars (in parts or whole) and cool but incomplete projects.  Heritage's presence at NAMM over the years should be a part of this history, as well as their loyal dealers who stuck with them during the early days, the fire, the poor quality days, product developments and more.  How this US business has survived in a very competitive market where most of the competition has relied on CNC guitar making and cheap overseas labor is a story in itself!


Hopefully the new owners will take advantage of the still living 'historians' who founded this amazing company, and put together a thorough history of Heritage Guitars of Kalamazoo, MI.


Your thoughts?

  369 Views · 15 Replies ( Last reply by monabassanova )


Advice on buying a second hand Heritage

06 Jun 2016

Posted by Classyjoes in Heritage Guitars
After starting to learn jazz this year a good couple of months of research I'm now convinced Heritage are the way for me.

I'm looking to buy a second hand 550 and just wondered if there are any considerations when the guitar was made as a reflection of build quality. I've noticed a lot of heritage guitars online from the early 90s, '93 in particular. Is this just coincidence or was that an era where the guitars they made were slightly less desirable for some reason? Also, they seem remarkable value around $2k, which came as a (pleasant) surprise especially as I've found older guitars have a warmer tone as they've been played in. is that a fair price for an early 90s heritage or reason to ask a few questions about owner history?


  624 Views · 11 Replies ( Last reply by Gianluca )

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